In the realm of private aviation, jet cards have emerged as a convenient solution for clients seeking seamless access to private flights without the complexities of ownership. But not all jet cards are created equal, and it falls on brokers to navigate the fine print, protect their client's interests, and ensure their investment is safe and well-spent.

At the International Aircraft Broker Institute (IABI), our mission goes beyond training brokers; we aim to elevate the private aviation industry by fostering transparency, safety, and ethical practices. Here's a closer look at jet cards and the essential considerations for brokers.

What Are Jet Cards?

Jet cards are prepaid programs that offer clients access to a fleet of private jets under set terms, typically in exchange for pre-purchased flight hours or a deposit. Clients benefit from guaranteed availability, predictable pricing, and simplified booking, making jet cards a favored choice for frequent travelers.

Types of Jet Card Programs

Jet card tiers are usually based on hours or deposits:

1. Light Usage Programs

   • Hours: 25 hours or smaller deposits.

2. Mid-Tier Programs

   • Hours: 50–75 hours.

3. High Usage Programs

   • Hours: 100+ hours or larger deposits.

Each tier has its own appeal, but the details matter. Brokers must dig deeper to ensure the program aligns with the client’s needs.

Key Considerations for Brokers

1. Aircraft Availability and Priority

Jet cards often promise "guaranteed availability," but the reality can differ, especially during peak travel times. Verify the fleet size, bases, and policies to ensure clients truly receive priority access.

2. Avoiding Repositioning Fees

Repositioning fees—charges for moving an aircraft to a client's departure point—are a common pitfall. These fees can quickly erode a client’s deposit, with some losing up to 40% on hidden costs. Opt for programs with strategic fleet placement or those that explicitly exclude repositioning fees.

3. Included Services

Transparency is key when it comes to fees, and those can add up rapidly. Check if the following are covered:

• De-icing
• Catering
• Fuel surcharges
• Ground transportation
• Security fees

Ensure clients know what to expect, as unclear terms can lead to unpleasant surprises.

4. Booking Terms and Cancellation Policies

Flexible cancellation policies are a hallmark of quality jet cards. Brokers should prioritize programs with generous terms, allowing clients to adjust plans without significant financial loss. Avoid programs with vague or restrictive policies that penalize cancellations.

Red Flags to Avoid

1. Vague Terms and Hidden Costs

Some jet card providers use ambiguous language to justify repositioning fees or other unexpected charges. Thoroughly review contract details to protect clients from such practices.

2. Shady Operators and Pyramid Schemes

Beware of newer brokerages offering jet card programs without owning or managing aircraft. These operations often rely on deposits from new clients to fund flights for existing ones, a precarious model that has led to industry collapses in the past. A quick online search for "Jet Card Scam Fraud" reveals the pitfalls of such schemes.

How IABI Helps Brokers Elevate the Industry

At IABI, we believe in equipping brokers with the knowledge to safeguard their clients' interests and uphold the integrity of private aviation. Our courses emphasize the importance of transparency, compliance, and ethical practices. By educating brokers, we contribute to a safer and more reliable industry, ensuring clients enjoy the benefits of private aviation without unnecessary risks.